Urgensi Literasi Media di Tengah Sinisme Antarsuku, Agama, Ras, dan Golongan

  • Advan Navis Zubaidi Fakultas Dakwah dan Komunikasi, UINSA Surabaya
Keywords: Literasi media, framing, isu konflik, sinisme


This article discusses the urgency of media literacy in addressing the framing of cynicism and conflict issues between tribes, religions, races and groups carried out by the mass media in Indonesia. Specifically, this study at­tempts to contribute the role of media literacy in minimizing cynicism between tribes, religions, races and groups. Through text studies, this article argues that literacy is considered as science. The more educated people, the more acquired knowledge will be. It means that when people re­ceive more information from the mass media, they will cer­tain­ly be wiser. Further, to raise public awareness, a systema­tic way through education, both formal and non-formal, is needed. Hence, harmonious human relations could be rea­li­zed, regardless of ethnic status, race, and religious belief.


Download data is not yet available.


Armando, A., Abubakar, I., & Muchtadlirin. (2011). Media dan integrasi sosial: jembatan antar umat beragama. Jakarta: Center for The Study of Religion and Culture.

Austin, E.W., & Meili, H.K. (1994). Effects of interpretations of televised alcohol portrayals on children’s alcohol beliefs. Journal of Broadcasting & Electronic Media, 38(4), 417–435. https://doi.org/10.1080/08838159409364276.

Bimo, N., & Eriyanto, S.F. (1999). Politik media mengemas berita. Yogyakarta: Institut Studi Arus Informasi.

Blommaert, J., & Verschueren, J. (2002). Debating diversity. USA and Canada: Taylor & Francis.

Buckingham, D. (1998). Media education in the UK: Moving beyond protectionism. Journal of Communication, 48(1), 33–43. https://doi.org/10.1111/j.1460-2466.1998.tb02735.x

Bungin, B. (2008). Konstruksi sosial media massa: Kekuatan pengaruh media massa. Jakarta: Kencana.

David, C., & Hoynes, W. (2003). Media society (3rd ed.). London: Pine Forge Press.

Euwema, M., & Verbeke, A. (2009). Negative and positive roles of media in the Beligian conflict: a model for de-escalation. Marq. L. Rev 93(1), 139-170.

Gilboa, E. (2009). Media and conflict resolution: a framework for analysis. Marquette Law Review, 93(1), 139-170. https://doi.org/10.1097/ANS.0000000000000109.

Green, L. (2002). Communication, technology, and society. London: SAGE Publications.

Greenwood, K., & Jenkins, J. (2015). Visual framing of the syrian conflict in news and public affairs magazines. Journalism Studies, 16(2), 207–227. https://doi.org/10.1080/1461670X.2013.865969.

Griffin, M. (2004). Picturing America’s “war on terrorism” in Afghanistan and Iraq: Photographic motifs as news frames. Journalism, 5(4), 381–402. https://doi.org/10.1177/1464884904044201.

Guntarto. (2011). Perkembangan literasi media di Indonesia. Yogyakarta.

Kemekominfo. (2015). Pengguna internet capai 82 juta. Jakarta.

Kubey, R. (1998). Obstacles to the development of media education in the United States. Journal of Communication, 48(1), 58–69.

Kusumaningrat, H., & Kusumaningrat, P. (2007). Jurnalistik teori dan praktik. Bandung: Remaja Rosdakarya.

Makhortykh, M., & Sydorova, M. (2017). Social media and visual framing of the conflict in Eastern Ukraine. Media, War & Conflict, 175063521770253. https://doi.org/10.1177/1750635217702539

Martin, A. (2008). Digital literacy and the digital society. In Lankshear, C., & Knoble, M (Eds). Digital literacies: concepts, policies, and practicies (pp. 151–176). Switzerland: Peter Lang Publishing . https://doi.org/10.1093/elt/ccr077

Nelson, T.E., Clawson, R. A., & Oxley, Z. M. (1997). Media framing of a civil liberties conflict and its effect of tolerance. American Political Science Review, 91(3), 567–583.

Potter, J.W. (2004). Theory of media literacy: A cognitive approach. London and New York: SAGE Publications.

Sabili, E. M. (2011). Ahmadiyah bukan Islam. Majalah Sabili, 53–54.

Scharrer, E., & Ramasubramanian, S. (2015). Intervening in the media’s influence on stereotypes of race and ethnicity: The role of media literacy education. Journal of Social Issues, 71(1), 171–185. https://doi.org/10.1111/josi.12103

Severin, W.J., & Tankard, J.W.(2010). Communication theories. (Priscilla McGeehon, Ed.) (5th ed.). New York: Addison Wesley Longman.

Wirawan, S. (2006). Psikologi prasangka. Jakarta: Grafindo Persada.

How to Cite
ZubaidiA. N. (2018). Urgensi Literasi Media di Tengah Sinisme Antarsuku, Agama, Ras, dan Golongan. Jurnal Komunikasi Islam, 8(1), 111-128. https://doi.org/10.15642/jki.2018.8.1.111-128